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Industry Articles



	Measuring Success with Phillips ROI Methodology Gone are the days when the typical business meeting planner was given a budget, asked to organize an event and when all was said and done, simply added the cost to the company’s year-end marketing expenses. With new federal legislation being passed that demands greater accountability for corporate spending, meeting... more »



	Corporate Fundraising One of the growing trends of corporate America is that employees of major companies are finding themselves being asked to tackle projects outside the realms of their original job descriptions. In theory, the conflation of employee positions streamlines the production process and reduces the amount of head butting between colleagues... more »



	Spa Savvy Meetings Spas and other lifestyle-oriented programs have become a must-have for meetings and events. Meetings and events include spa packages in guest service programs and others offer spa treatments to wrap up a long affair. Meeting planners and spa directors often emphasize that working within a tight budget or time frame doesn’t... more »



	Generating Meeting Attendance by Using Social Media Available and free new technologies are changing the way meeting... more »



	Fish Sticks and Other Reasons to Hire a PR Firm for Event Planning The fabulously inexpensive caterer you hired is running only about... more »



	How to Use a Concierge Effectively The hotel concierge is often thought of as a luxury... more »



	National Restaurant Trends Meeting and event planners looking for dining facilities to add... more »



	Meetings on the High Seas Cozy hideaways, small lounges and casual parlor settings with inspiring... more »



	There is No "I" in Team Team-building events are often the most difficult to plan and... more »



	Six Ways to Go Green Many meeting planners are discovering that going green is more... more »



	Corporate Golf Trends The face of golf has changed since the boom of... more »



	Golfing to Succeed Over the last two decades, golf events have become staples... more »



	Planning a Successful Meeting It’s only 20 minutes into the corporate team building meeting,... more »



	A Plate Full of Trends With the popularity of cooking programs on TV, celebrity chefs... more »



	Starting the ROI Process If it hasn’t been established already, ROI is an element... more »



	Speakers Offer a Spark to Meetings and Events Speakers can make or break an event. Anyone who has... more »



	10 Steps to Making Your Hotel Stay More Environmentally Friendly While it is important for hotels and resorts to put... more »



	Using Event Professionals to Draw a Crowd Event service providers produce all of the essentials that are... more »



	Creative Catering Anyone who has attended a lengthy business meeting knows the... more »



	Calling All Professionals Professional event service providers are poised to please when it... more »



	How to Cut Technology Costs Audiovisual equipment and presentation technology is essential to meetings and... more »



	Hire a Public Relations Company and Avoid a Meeting Meltdown The fabulously inexpensive caterer you hired is running 40 minutes... more »



	Budget Planning As budgets become more and more scrutinized, it’s imperative that... more »



	Building a Strong Team With the recent slight downturn in the economy, many companies... more »



	Going Raw and Beyond The last ten years has seen an enormous growth in... more »




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